
Import your research design, grant application, thesis proposal or literature review. Start now - don't wait until you have collected all the data. Since projects (and researchers) are unique there is no one 'best practice' approach to organizing and analyzing your data but there are some useful strategies to help you get up and running: Top of Page Ways to get started with your project Health project evaluating a maternal support program-working with in-depth interviews and observation notes:Ī study of the language used by members of an online community-working with content from Facebook:

A study exploring community perceptions about climate change-working with consistently formatted interviews (where each participant is asked the same set of questions).Ī literature review on adolescent depression-working with journal articles, books and web pages:.Top of Page How do I choose the best approach for my project?Įvery research project is unique-the way you organize and analyze the material depends on your methodology, data and research design.īelow are some scenarios for handling different types of projects-these are just suggestions to get you up and running (feel free to share your own ideas and strategies on the QSR Forum): For example, this picture shows a path you might take to investigate an interesting theme: Instead, it tends to be an iterative process where you explore, code, reflect, memo, code some more, query and so on.

Handling qualitative data is not usually a step-by-step process ( first import, then code, then query, then interpret and then write-up).

Top of Page Qualitative research as an iterative process Remember that NVivo can help you to manage, explore and find patterns in your data but it cannot replace your analytical expertise. NVivo doesn’t favor a particular methodology-it’s designed to facilitate common qualitative techniques no matter what method you use. A researcher looking for ways to improve health policy or program design might use ‘evaluation methods’. For example, a social scientist wanting to develop new concepts or theories may take a ‘grounded theory’ approach. Researchers usually adopt a qualitative methodology to suit their research question. They analyze unstructured or semi-structured data like interviews, surveys, field notes, web pages, audio visual material and journal articles-and they work in a range of sectors from social science and education to healthcare and business.

Qualitative researchers are interested in evaluating, interpreting and explaining social phenomena.
